The launch of OpenAI’s latest flagship model, GPT-4o, has sent consumer demand for AI technology soaring. Despite being freely available on the web, GPT-4o has driven OpenAI’s biggest-ever spike in revenue on mobile devices.
GPT-4o: A More Powerful Model Than Ever Before
Launched on May 13, GPT-4o is a significant technical innovation that can handle text, speech, and video with real-time responsiveness and a range of emotive voice options. This makes it a far more powerful model than what was offered before.
Revenue Spike on Mobile Devices
According to new data from app intelligence firm Appfigures, the ChatGPT mobile app’s net revenue jumped 22% on the day of GPT-4o’s launch and continued to grow in the following days. On Tuesday, net revenue reached $900,000, nearly twice that of the app’s daily average of $491,000.
The Largest Revenue Spike to Date
The ChatGPT mobile app generated $4.2 million in net revenue across both the App Store and Google Play from May 13 to 17, which represents the largest revenue spike the app has seen to date. The majority of this revenue came from Apple’s App Store, at 81%, with the U.S. being the top market, accounting for $1.8 million in revenue.
Top Countries by Revenue
Other top countries included:
- Germany: $282,000
- The U.K.: $212,000
- Japan: $210,000
- France: $147,000
- Canada: $134,000
- Korea: $123,000
- Brazil: $117,000
- Australia: $102,000
- Turkey: $89,000
Revenue Trend Not Slowing Down
The data indicates that the revenue trend may be sustaining or even increasing. This suggests that consumer demand for trying out the latest experiments in AI is high, particularly on mobile devices.
OpenAI’s Strategic Decision to Offer GPT-4o as a Paid Feature
Although OpenAI said GPT-4o would be offered to users on its free tier, it has not yet included users of its ChatGPT app on mobile. As a result, for the first week, mobile users were being pushed to upgrade to ChatGPT’s $19.99 monthly subscription, ChatGPT Plus, if they wanted to experiment with OpenAI’s most recent launch.
The Impact on Subscription Revenue
This strategic decision is generating increased demand for subscriptions among mobile users and has now led to the biggest-ever revenue spike OpenAI has yet seen on mobile devices.
Conclusion
The launch of GPT-4o has driven a significant increase in consumer demand for AI technology, particularly on mobile devices. With its advanced features and real-time responsiveness, GPT-4o is setting a new standard for AI models. As the revenue trend continues to rise, it will be interesting to see how OpenAI responds to this increased demand.
Related Topics
- AI: The latest advancements in artificial intelligence are revolutionizing various industries.
- Apps: Mobile apps are becoming increasingly popular, with many users relying on them for everyday tasks.
- ChatGPT: This chatbot is a popular example of AI technology being used in real-world applications.
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